Product-Minded Design
I enable design teams, refine strategies, design solutions, and simplify complexity. My goal is to drive user and business value through delightful experiences.
I enable design teams, refine strategies, design solutions, and simplify complexity. My goal is to drive user and business value through delightful experiences.
Index ↴
All past logos
All past logos
All past logos
2021 – Now
Knoetic
Product Design
Senior Product Designer, people analytics & community
2021 – Now
Knoetic
Product Design
Senior Product Designer, people analytics & community
2021 – Now
Knoetic
Product Design
Senior Product Designer, people analytics & community
2021
Staffie
Product Design
Founding Partner, product design for 0→1 of Singapore’s leading F&B gig platform
2021
Staffie
Product Design
Founding Partner, product design for 0→1 of Singapore’s leading F&B gig platform
2021
Staffie
Product Design
Founding Partner, product design for 0→1 of Singapore’s leading F&B gig platform
2019 – 2021
Workmate
Product Design
Lead Designer, workforce management platforms
2019 – 2021
Workmate
Product Design
Lead Designer, workforce management platforms
2019 – 2021
Workmate
Product Design
Lead Designer, workforce management platforms
2018
StarHub
Editorial
Guideline design for telco’s brand voice and messaging
2018
StarHub
Editorial
Guideline design for telco’s brand voice and messaging
2018
StarHub
Editorial
Guideline design for telco’s brand voice and messaging
2018
Love, Nils
Web Design
Marketing and donation site design for child cancer support
2018
Love, Nils
Web Design
Marketing and donation site design for child cancer support
2018
Love, Nils
Web Design
Marketing and donation site design for child cancer support
2018
Higher Spaces
Brand, Web Design
Brand discovery and site design for a riverside co-working space
2018
Higher Spaces
Brand, Web Design
Brand discovery and site design for a riverside co-working space
2018
Higher Spaces
Brand, Web Design
Brand discovery and site design for a riverside co-working space
2018
Korus Connect
Web Design
Marketing and content site design
2018
Korus Connect
Web Design
Marketing and content site design
2018
Korus Connect
Web Design
Marketing and content site design
2017
Korus Connect
Brand
Brand discovery and identity system for community building NPO
2017
Korus Connect
Brand
Brand discovery and identity system for community building NPO
2017
Korus Connect
Brand
Brand discovery and identity system for community building NPO
2017
Poladrone
Brand, Web Design
Brand discovery and visual identity for industrial drone startup
2017
Poladrone
Brand, Web Design
Brand discovery and visual identity for industrial drone startup
2017
Poladrone
Brand, Web Design
Brand discovery and visual identity for industrial drone startup
2017
Dentistes Direct
Brand, Web Design
Visual identity and site design for enterprise dental eCommerce
2017
Dentistes Direct
Brand, Web Design
Visual identity and site design for enterprise dental eCommerce
2017
Dentistes Direct
Brand, Web Design
Visual identity and site design for enterprise dental eCommerce
2016
Freeplay
Web Design
Marketing and catalogue site design for commercial flooring
2016
Freeplay
Web Design
Marketing and catalogue site design for commercial flooring
2016
Freeplay
Web Design
Marketing and catalogue site design for commercial flooring
2016
Instaroid
Web Design
Marketing site design for events-based instant photo printing startup
2016
Instaroid
Web Design
Marketing site design for events-based instant photo printing startup
2016
Instaroid
Web Design
Marketing site design for events-based instant photo printing startup
2016
SS Gospel Centre
Brand
Brand discovery and visual identity for a church
2016
SS Gospel Centre
Brand
Brand discovery and visual identity for a church
2016
SS Gospel Centre
Brand
Brand discovery and visual identity for a church
2016
Nigel Tay
Motion Design
3D animated lyric video for artist debut single
2016
Nigel Tay
Motion Design
3D animated lyric video for artist debut single
2016
Nigel Tay
Motion Design
3D animated lyric video for artist debut single
2013
Juwita Suwito
Illustration
Promotional poster for concert at Federation Square, Melbourne
2013
Juwita Suwito
Illustration
Promotional poster for concert at Federation Square, Melbourne
2013
Juwita Suwito
Illustration
Promotional poster for concert at Federation Square, Melbourne
2012
Kancil Awards
Illustration, Editorial
Spot illustrations, cover art, and editorial design for awards annual
2012
Kancil Awards
Illustration, Editorial
Spot illustrations, cover art, and editorial design for awards annual
2012
Kancil Awards
Illustration, Editorial
Spot illustrations, cover art, and editorial design for awards annual
2012
HSBC
Illustration, Editorial
Spot illustrations and editorial design for corporate magazine
2012
HSBC
Illustration, Editorial
Spot illustrations and editorial design for corporate magazine
2012
HSBC
Illustration, Editorial
Spot illustrations and editorial design for corporate magazine
2012
Green Prospects Asia
Illustration
Cover art and feature spread for Issue 17 of the magazine
2012
Green Prospects Asia
Illustration
Cover art and feature spread for Issue 17 of the magazine
2012
Green Prospects Asia
Illustration
Cover art and feature spread for Issue 17 of the magazine
2012
Malaysian Advertisers Association
Illustration, Editorial
Cover art and editorial design for annual report
2012
Malaysian Advertisers Association
Illustration, Editorial
Cover art and editorial design for annual report
2012
Malaysian Advertisers Association
Illustration, Editorial
Cover art and editorial design for annual report
2012
Puma × Urbanscapes
Illustration, Editorial
Apparel designs for Urbanscape’s merch line collaboration with Puma
2012
Puma × Urbanscapes
Illustration, Editorial
Apparel designs for Urbanscape’s merch line collaboration with Puma
2012
Puma × Urbanscapes
Illustration, Editorial
Apparel designs for Urbanscape’s merch line collaboration with Puma